Markup Calculator

Cost + markup = price, and your profit.

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Your Results

Profit$20.00
Selling price$70.00

Markup % is on cost. Margin % is on price — see the margin calculator for that view.

Frequently Asked Questions

Markup vs margin — what's the difference?

Markup is profit divided by cost. Margin is profit divided by price. A 50% markup equals a 33% margin — they sound similar but are very different numbers.

What's a typical retail markup?

Apparel often runs 50-100% markup, groceries 10-20%, electronics 10-30%. Service businesses commonly target 100%+ on labor.

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